Title	Date	Price
Advanced Advertising for IPTV Services This report will identify new strategies that can be used to move beyond the confines of the 30-second ad broadcasted to everybody. This traditional format is being broken by DVRs and other new ways of...	Nov, 2006	€1 995
Marketing to Life Scientists 2006 - Capitalizing on Media Engagement Marketing to Life Scientists 2006: Capitalizing on Media Engagement provides insights into the media preferences of life scientists and also identifies suppliers considered to be best-in-class in each...	Nov, 2006	€4 000
B2B Marketing Online, November 2006 Attention: Advertising Agencies, Corporate Marketers, Large Enterprises, SMBs, Suppliers, Hardware and Software Providers and Financial Analysts. The B2B Marketing Online report analyzes the reasons...	Nov, 2006	€695
The Global Branding Report: 2007 Edition Today's apparel environment is tougher than ever for brands. There are many reasons for the emergence of this challenging climate; from a proliferation of brands, fierce competition from retailers acting...	Nov, 2006	€545
Snapshots Italy Advertising 2006 Snapdata's Snapshots Italy Advertising 2006 provides 2005 year-end market size data, with 2006 estimates, 4 years of historical data and five-year forecasts. The Snapshots report gives an instant overview...	Oct, 2006	€295
Plunkett's Advertising Industry Overview 2007 (Summary) This summary contains selected trends and statistics chapters excerpted from Plunkett's Advertising & Branding Industry Almanac 2007 that focus on the advertising sector of the industry. It includes our...	Apr, 2007	€149
eSampling Strategies: Using Internet Technologies to Increase Impact at the Point of Care Introduction The provision of samples to physicians is a key driver of pharmaceutical marketing success. eSampling can be a cost effective means of supplementing traditional drug sample distribution...	Oct, 2006	€3 800
Mobile Advertising: Opportunities & Illusions Mobile Advertising: Opportunities & Illusions is the result of more than 35 in-depth interviews with leading merchants, software tool developers, mobile operators, and content providers. The report presents...	Oct, 2006	€870
Direct Mail Advertising in the US Industry Definition This industry comprises establishments primarily engaged in creating and designing advertising campaigns for the purpose of distributing advertising materials (e.g. coupons, flyers,...	Oct, 2006	€715
2007 U.S. Marketing Research & Public Opinion Polling Report The Marketing Research & Public Opinion Polling report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S....	Oct, 2006	€149
2007 U.S. Public Relations Agencies Industry Report The Public Relations Agencies Industry report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and...	Oct, 2006	€149
2007 U.S. Telemarketing Services Industry Report The Telemarketing Services Industry report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over...	Oct, 2006	€149
2007 U.S. Advertising Agencies Industry Report The Advertising Agencies Industry report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over...	Oct, 2006	€149
Cottonelle for Kids and Kandoo Case Studies: Marketing Empowerment Products for Kids Introduction This report on Cottonelle for Kids and Kandoo forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. Each...	Oct, 2006	€295
Public Relations Services in Australia Industry Definition This industry comprises establishments primarily engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of...	Oct, 2006	€590
Mobile Advertising A Creative Brief for a New Industry ScreenTonic AdMob SmashPhone Service Descriptions Business Models Strategy & Analysis Mobile advertising involves placing text and display ads on mobile phones - the fourth screen. This...	Oct, 2006	€295
Generic Series: Benchmarking Patent Expiries - Key Factors Affecting Brand Erosion at Patent Expiry Introduction With declining returns from drug development pipelines, preservation of branded revenues is key for manufacturers. Inevitably though, once the core product patent of a pharmaceutical drug...	Apr, 2007	€7 600
US Online Ad Spending: Peak or Plateau? Attention: Marketers, Advertising Agencies, Portals, Online and Offline Retailers, Large Corporations and SMEs and Financial Analysts. The US Online Ad Spending report analyzes the trends that will...	Oct, 2006	€695
Creative B2B Marketing Campaigns How can you gain the maximum resonance and returns from your Information Communications Technology (ICT) marketing campaigns? By reading this report, which involves an analysis based upon our opinion...	Oct, 2006	€590
Where Hispanics Live and Where They're From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior Where Hispanics Live and Where They’re From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior, a new report from Packaged Facts, draws upon the Simmons...	Oct, 2006	€3 500