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2007 Trends to Watch: Retail Technology
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Retailing / REPORT INFORMATION
2007 Trends to Watch: Retail Technology
Date
Feb, 2007
Pages
11
Price / format
€2028 / Electronic
€2 028
Report Information
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Custom-Tailored Research
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Product Trade Lead
Abstract:
In Western markets, retail industry growth has dropped to one of the slowest rates of modern times and consequently the role of IT has become increasingly important for improving business performance. This brief outlines the role of SOA and modern store-front technology in delivering competitive advantage and how SMBs can leverage technology in the wake of retail internationalization.
Scope of this title:
The brief provides global data, but focuses primarily on the European and North American markets, drawing on case studies from these regions Focus will be on the growth of eRetailing and also the impact of technology developments on SMB retailers Technologies covered in the report include SOA integration, RFID and digital signage Data from online surveys with 90 CIOs/CTOs and 100 business decision-makers
Highlights of this title:
Increased earnings and a soaring number of internet users has led to significant growth in online retail sales and this is a key area that retailers must concentrate their energies on domestically to combat the slower growth in shops. For the larger players, expanding operations into international markets is also a key strategy. The advance of multi-channel retailing and its relevance for service orientation has helped the growth of SOA integration approaches, however as an increasing number of retailers invest in their web offering, growth in SOA can be sustained into the mid-term. Key to this is offering scalable solutions for SMBs. As IT strategies becomes increasingly integrated with overall business strategy, vendors will need to help retail CIOs demonstrate ROI to senior management. To do this, emphasis will need to be placed on customized solutions aligned to the vertical market and attention will have to be given to deepening partner relationships with retailers.
Reasons to order your copy:
Identify the key trends occurring in the retail market in 2007 and how retail decision makers are both driving and responding to these Understand the technologies being employed in both large retail enterprises and SMBs Gain insight into the future direction of the retail market and the implications for vendors
Table of contents:
OUR VIEW 1
CATALYST 1
SUMMARY 1
2007 TRENDS TO WATCH: RETAIL TECHNOLOGY 2
Top 3 business issues facing the retail industry 2
Stimulating demand and fostering loyalty in a highly competitive multi-channel retail market 2
Developing an effective IT strategy that is aligned to the overall business strategy 3
The opportunities and challenges of retail internationalization 5
Multi-channel retailing in a service-oriented future 5
Shop X: Wheres the store heading? 7
Life as a retail SMB 7
OUR TAKE 8
Expanding into international markets will help combat slower retail growth in Western markets 8
Investment in the online channel will be critical to capture rising online sales and to drive customer to store 8
Growth in SOA will be sustainable in the mid-term if vendors can offer scalable solutions for SMBs 9
IT investments will need to be more customized
in the SMB market this means better enabling resellers 9
APPENDIX 10
Definitions 10
Methodology 10
Further reading 10
Ask the analyst
List of Figures
Figure 1: Customer Analytics Software - global market IT revenues 2005-2010, by region 3
Figure 2: Most commonly employed methods reducing operational costs in European retailers, 2006/7 4
Figure 3: Enterprises see security and a lack of technical expertise as the main obstacles to SOA adoption 6
Figure 4: Despite slowing growth, online sales as a percentage of retail sales continues to rise 9
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